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Edgey street glam in Ella

Edgy street glam in Ella

For Immediate Release: April 23, 2010

Punk Rock Bride continues its mission of offering brides an alternative to the traditional wedding dress, offering five new designs in its newly released 2010 Collection. A few common themes tie this collection together, including the use of layering, corseting, and unexpected details.

Punk Rock Brides Alex dress

Punk Rock Brides Alex dress

The mixing of fabrics and textures has been a part of PRB’s approach since the beginning, and this year is no exception. The new collection utilizes eight different fabrics – many of them unlikely choices for bridal, including silk brocade, silk wool, silk cotton, and a hand-knitted piece. Only one of the dresses is made of a single fabric; the rest combine two or more. When limited by color, these different textures are what keep things interesting.

Pretty Jenny dress is pure and sweet

Pretty Jenny dress is pure and sweet

The corseting elements, while subtle, give the new collection two welcome characteristics: structure and shape. While one of the dresses, Ella, employs a completely separate corset that rests on top of a draping A-line dress, two of the other dresses – Jenny and Alex – use a simple corseted backing to achieve a sculptural effect by targeting specific isolated areas of each dress.

Princess Grace is a punk rock goddess

Princess Grace is a punk rock goddess

Of all three PRB collections, the most time and attention to detail were given to the dresses of 2010. There was a conscious effort from Day One to focus on ways to add interest, value, and fashion-forward elements to each design. Some of these details include the addition of pleats, tucks, and insets, as well as unexpected components such as pockets, belts, and keyholes.

Overall, the 2010 Collection is an ambitious extension of the past two collections. The dresses maintain simple silhouettes, comfort, and a light airy quality, without sacrificing drama or style.

About

Punk Rock Bride was founded in 2006 by RISD grad, Stephanie Ward.  Since then the company has received coverage in Brides Magazine, Destination Weddings & Honeymoons, and Real Simple, as well as numerous bridal blogs.  In 2009, it was voted the #2 “Best Of” bridal shop by Washington Post Express readers.   Headquartered in Washington, DC, the company’s creations are designed and manufactured in the U.S.

Punk Rock Bride
320 3rd Street, NE Rear
Washington, DC 20002
202.506.3126
info@punkrockbride.com

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